My favorite part about Solitaire Bliss is talking to our players. For example, I get to hear about all the different solitaire games they play and how we can develop more features for them.
Though it took us some time to get there, I think we have some of the best customer support in the industry. Currently, we enjoy a 89% customer satisfaction score.
How did we do that, and why should you improve customer service?
A good customer support experience could mean the difference between losing a customer and retaining one.
How often do consumers cut ties with companies because of bad customer service? It's more common than you think.
On the flip side, even though you don’t hear about it, how often do users stay with your service because they’ve enjoyed the experience? Probably most!
Then why not try to further improve your customer experience with great customer support. Attracting, retaining, and strengthening customer loyalty requires more than marketing strategies.
At SolitaireBliss, we’ve seen that investments in faster response times for our users resulted in a ~10% improvement in users returning to play our solitaire games, leading to a strong lift in revenue.
Customers tend to be more passionate and convincing when they speak or write in their own words.
We listen to our players' opinions and feedback, which we get by asking them questions on surveys. For instance, we found that people often didn't know how to compete on our leaderboard, so we added more hints to help them understand it better.
When we proactively ask users for feedback, we consistently find that our customer satisfaction scores improve on average by 23%. This tells us the more we connect and involve our users in our game creation, the more loyal users we cultivate.
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